Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Monday, May 3, 2021

So many reasons


I think there’s always a reason that makes everyone’s experience here in Bloomsburg University unforgettable.

For me, that’s a number of reasons.

At the start of my junior year, I transferred to Bloomsburg University. I had attended West Virginia University for two years studying forensic science — where I found I wasn’t so suited for chemistry. I decided it was time to pack my bags and look for a new direction. It wasn’t until I stumbled upon BU that I found that direction.

I was a stranger to the town, the people, and campus itself — and despite only touring campus once during orientation, I was ready to start somewhere brand new to me. Although I was ambitious to get involved during my remaining time, I was unsure of what path awaited me. Now looking back, I can confidently say I’ve found my way. It’s crazy how in the constant turning of the world, one can occasionally find that state of calmness — the one where it feels as though all of your blocks are falling into place. For me, that happened during my time here in Bloomsburg.

I went on to pick up communication studies — a study I’m now passionate about and wish I’d found sooner. This program has allowed me to explore my creativity by equipping me with the skills to take up digital design, social media marketing, or really anything within this realm. The important thing to note is I’m not limited to just that. The communication studies program prepares you for a world of possibilities — it’s just up to you to find your path.

I went on to join Sigma Sigma Sigma national sorority and found friendships I will hold near and dear to my heart for the rest of my life. Not only that, but I also met Jaime North through our educational program for Greek life, who went on to later become my internship supervisor this semester. As eager as I was, I also went on to join the Frederick Douglass Debate Society where I met some amazing role figures: Robert Green, Erin Brummett, and Shavonne Shorter — all of which belong to the communication studies department. 

As someone who loved debates in high school, the Frederick Douglass Debate Society allowed me to continue my enthusiasm. My experience with this group was incredibly rewarding as it was constantly bettering my argumentation and research skills.

Then the pandemic hit, and my world flipped upside down.

All of those study sessions in the Harvey Andruss Library turned into at-home homework. Typical hangout sessions turned into group Facetimes, and free time transformed into finding new hobbies to take up the time, like trying new recipes or picking up scrapbooking. One of my favorite recipes that came out of the pandemic was something that was trending on TikTok: Fold-over wraps. These were something I was crazy about — always trying to brainstorm new takes on the wrap for different mealtimes.

Then in the fall, things changed again — but I argue for the better. We returned to campus (sort of) and found new ways to make our time in Bloomsburg remarkable.

All of that work I put into online classes paid off. I came back with better online study habits and a determination to work toward graduation despite the question of in-person or online classes. Those distant Facetime calls made me miss the friends I’d made — making seeing them again something I can appreciate so much more now. And those hobbies I picked up have gone on to spark “New Food” nights with my friends where we try out things we’ve never had before. Surprisingly, one of my best friends had never tried fish until this semester so of course this was a meal we had to cook up, among others. I also began my internship with the Office of Marketing and Communications this semester and I’ve found some passions I’d never known before — specifically, passions for content creation and marketing. Because of this, I started applying to marketing jobs and even had my first interview for a potential real-life job upon graduation.

Now looking back, I can’t imagine my time holding anything less than my countless study sessions in Andruss — the place I formed so many friendships in group study rooms — or those late nights with my best friends. I can’t imagine not meeting the people I have, or not finding myself as an individual and professional. My new reality is something I’ll never take for granted again, especially in light of all of the changes we’ve faced in the past year alone.

Little did I know I’d find so many reasons for why Bloomsburg was so special to me. We all have our reasons. I wonder what yours may be.

— Caprice Gillick, a senior communication studies major with an emphasis on leadership and public advocacy, is interning with the Office of Marketing and Communications this spring. She is a native of York County and a member of the Sigma Sigma Sigma sorority.

#BloomOnward #HuskyLife


Tuesday, December 11, 2018

If I knew then what I know now


Dear High School Jenna,

Hey, it’s me! Well you, four years from now. I know you think college graduation is so far away, but let me tell you … it will be here in a blink of an eye. I know, because that’s exactly how I felt at this time four years ago. And here we are, Jenna. Days away from graduating college, and I never thought this day would come this soon. I still clearly remember being anxious to graduate high school. And yet, again with the butterflies of wondering what’s next in store. No worries. It’s going to be okay. I know, because I’ve made it this far.

Jenna, Bloomsburg University was a great choice

You’re going to have many college choices; but in the end, you’ll select Bloomsburg University. It will be a great decision. This town will truly become a second home. Do yourself a favor though and explore more your freshman year.

Do not wait until junior year to finally go to the Bloomsburg Diner to eat the amazing omelets you love so much and try out Fog and Flame, because they really know how to make those fancy Instagram worthy drinks you always wanted to try. Get more involved freshman year, please don’t wait. I know right now you’re busy with choir, cheerleading, numerous clubs and just want a little break, but you’ll realize real-fast you enjoy being involved and will wish you did more once you reach senior year. Trust me.

And, oh yea … learn all you can from your internship and work-study position with the university’s Office of Marketing and Communications from Tom McGuire and Jaime North, because this will help you discover that you want to work in higher education after graduation.

Jenna, don’t stop making friends

So you’ll realize fast you truly don’t know anyone in college, but you’ll meet so many amazing people as time goes by. Freshman year, leave your door open and meet the people on your floor! I wish more people would have done this sooner, because you’ll meet great people. Like the guys across the hall, who were always nice enough to let my roommate Kaitlyn and I borrow their vacuum, or the girls who lived down the hall, Dannah and Hannah, who will eventually become your roommates. Know that everyone you meet and become friends with will help you in some way and change you for the better.

In class, talk to the people around you and get to know them, you never know when you are going to need a study partner or you might even find one of your closest friends, like Sidney, who you actually end up going on a cruise with. Speaking of the cruise. Go on it! At first you will think it is too much money, but in the end you will be sitting on a beach in the Bahamas so thankful that you went.

Go to Haas Center of the Arts and audition for the Bloomsburg University Choir, because we know how much you like to sing and you will miss it dearly when you no longer do. Go to the activities fair and find an organization called Alpha Phi Omega. This is where you will find “your people.” Alpha Phi Omega is where I found some of my very best friends in college like my senior year roommates, Alicia and Aleigha, plus my big and little, Rachel and Carly, and how I really was able to get involved on campus.

Jenna, balance is key

Okay so you know how you told yourself you were going to go to the gym like every day in college and get in shape? Well freshman year you did, but then you got busy with school and barely had time to devote as much time to it as you used to. Make the time because you’ll be less stressed and honestly it will become the “me time” you need each day. Do not get into the habit of procrastinating. I know things come up that sound like better alternatives to studying, but when you see Summa Cum Laude written on your graduation packet you will feel really accomplished and it will all be worth it, trust me (you know you want the honors cords too).

Go to trivia night, why I waited till senior year is beyond me. It’s basically like Jeopardy, but you actually win a prize. Get a job. Working during the summer all the time is not fun, but you are going to need and want the money. College is expensive. I wish I would have worked during the semester earlier because senior year I did, at your favorite restaurant actually, Marley’s, hosting and serving. Not gonna lie, it was rough to balance everything, but having money makes it worth it.

Jenna, calm down. You made it!

You stress too much about the little things. Like your chemistry class the very first semester of college year where you got your first C, but guess what you studied hard and ended the class with an A-. Then there is economics, which will become your minor, these classes will challenge you but we know you like to be challenged. There is the fear you will not graduate on time, but girl you are graduating a semester early because of those AP classes you are in right now. Soon final exams will be over and I will graduate, then I’m off the real world. You made it Jenna! Take a deep breath and enjoy your next few years, because they’ll be some of the best years of your life. Trust me.

Sincerely,
     Jenna Fuller, Bloomsburg University Class of 2018



Tuesday, October 2, 2018

Confident. Determined. And now, ready!


Hello senior year.

I know senior, what a crazy and scary thing to think about. However, it’s honestly the least scary thing to me right now. Bloomsburg University has prepared me well for life after college, and I cannot thank the school enough for the experiences it offers us. You might be thinking in what ways but specifically here, I'm talking about the Career Intensive Boot Camp.

A few weeks ago I attended Professional U's weekend long career boot camp. I can say I’m very thankful I was able to. I met so many alumni, who I now have connections with. The weekend taught me you could start anywhere and achieve what you want when you put the work into it.

It all started Friday afternoon when we met different peers in a wide selection of departments. During the first two session it was all about teamwork. We worked together in small groups through situations and projects. This was a helpful tool when it comes time to go out into the professional world where teamwork is important!

Following that on Saturday there were many more sessions. Alumni told us about their experiences and how they had the same struggles we did, which helped me breathe a little bit! There were some key things during the Career Intensive Boot Camp that were especially helpful and rewarding to go through; having several alumni panel sessions was definitely one.

Saturday was full of helpful events, particularly the resume and cover letter critique. Normally, most of the time people will be mad if they’re wrong but in a situation like this; I wanted to be. Alumni sat down with us, went through our resume and cover letter, and analyzed it to have us ready for the professional world.

Another part was the mock interview, also with help from alumni. They were asking us interview questions and would then take notes to give us feedback. This was such a helpful tool, because for my next interview I will be able to feel a lot more confident!

To end Saturday, we had an etiquette dinner. Who knew there were so many rules? In the ‘real world,’ some employers may take you to lunch or dinner as your interview and this was a helpful session. I was able to learn the ins-and-outs of eating using the correct utensils, how to hold them or where to put them, and how correctly to rip your bread!

Sunday morning, we were able to network more with alumni and had mock phone interviews as well, since that’s often your first impression with the employer, and to make sure you are not an alien of course! After a long, yet helpful, little stressful two and half days, I finally completed the Career Intensive Boot Camp! All participants received a certificate, which was very rewarding. Knowing I was one of the few students who have completed this — and how it will set me apart from everyone else in the professional world — has given me a lot of confidence! I would recommend anyone who is thinking about it to sign up! It’s so worth it, and I cannot wait to go back in the spring!

— Katie Behie, a senior marketing major  #ProfessionalU


Wednesday, October 25, 2017

Empowerment through philanthropy



On Jan. 9, 2015, while my college peers were enjoying their winter breaks and time off from school, I sat anxiously in a waiting room at the hospital of the University of Pennsylvania.

Over the course of the previous 24-hours, my family received a life-changing phone call: they had found a heart for my dad, after nine months and nine days on the organ donation “waiting list.” For over 10 years, my dad was suffering with hypertrophic cardiomyopathy, a genetic heart condition and eventually went into congestive heart failure.

On top of the heart problems, my dad also has primary progressive multiple sclerosis, the rarest form of this disease. My dad receiving a heart transplant was a blessing. However, my family endured many setbacks because of my dad’s heart transplant.

A few weeks later, I headed back to Bloomsburg for my second semester of college. The guilt of leaving my family, especially my dad, during such a hard time was eating away at my conscious.

I needed to find something to distract myself from the guilt and the stress, so I decided to go through the sorority recruitment process with my roommate. When I first decided to rush, I did not expect to end up anywhere; however, my whole perspective of Greek Life changed when I met the sisters of Delta Phi Epsilon.

It’s hard to explain that instant connection you feel when you find where you’re supposed to be, but as I mingled with several of the DPhiE sisters, I had never felt more comfortable. It felt like I knew all of these young women my whole life and not just several minutes. As the rounds of recruitment continued, I got to know more sisters and about the sisterhood of Delta Phi Epsilon sorority. While the bond I felt within the sisterhood was certainly part of the reason I joined, what drew me in to this sorority was one of the philanthropies: the National Association for Anorexia Nervosa and Associated Disorders.

Anorexia is a disorder that has affected several members of my family, most recently including myself. I was drawn in to the idea that I could be a part of a sisterhood where empowering women were empowering other women on the importance of body positivity. When I learned that DPhiE was an organization that did this, I felt compelled to not only be a part of that empowerment, but also spearhead it.

Shortly after joining Delta Phi Epsilon in March 2015, I ran and was voted as the coordinator of community service position for the following academic year. As the community service coordinator, I worked directly under the vice president of programming (VPP) where I supported the fundraising, philanthropic, and community service efforts for our chapter. Because of my experience and passion for all three of our philanthropies, I decided to run for VPP the following year.

Empowering other women was one of the many goals I set to accomplish as VPP. I got the idea to create an awareness video for the National Association for Anorexia Nervosa and Associated Disorders from a sister from another chapter. My vision for this video was to show that every woman has things they are insecure about, but there are so many positive things about each of us that we should focus on instead. In addition, I teamed up with the Women’s Resource Center for National Eating Disorder Awareness Week. Through our partnership, we had several successful educational events throughout the week.

Members of Greek Life are often stereotyped for partying all the time and having low GPAs. However, those assumptions are not always the case. Being involved in Greek Life is so much more than that — it offers you a support system and a home away from home. But more importantly, being involved in Greek Life allows you to be a part of something bigger than yourself. Members of the Greek community collectively completed over 22,400 hours of community service last year.

How many other organizations can say they did that?

— Kim Oaster, senior mass communications and marketing dual major #HuskyLife

Thursday, September 7, 2017

Getting out of your comfort zone


Growing up, I attended thirteen years of small, Catholic schools in Delaware County. While I received a quality education while attending these schools, once I began attending Cardinal O’Hara High School, I quickly learned that if you weren’t on one of the sports teams, in the band, or a part of the theatre productions, you slid through the cracks. While despite not being very involved in high school, I still managed to form a tight niche of friends; but I still yearned to belong to a group that made me feel bigger than myself.

Unfortunately, I consider myself virtually talentless — I can’t sing, I have two left feet, and I am pretty much the most uncoordinated person you will ever meet. So if I wasn’t in school, I was found working part time at Rite Aid. Once I graduated, I made a promise to myself that college was going to be different — I would do more than just work, go to class, hang out with my friends, and watch Netflix.

During my freshman orientation, they mentioned that the Center for Leadership and Engagement would be hosting an Activities and Involvement Fair where student clubs and organizations would be highlighting what they were about and what they would be doing that year. I was so excited! This was the perfect opportunity for me to keep my promise to myself — and a few days later, that’s exactly what I did.

I was a little overwhelmed at first because I had no idea what kind of things I wanted to be involved with; but the best part about attending a public school for the first time in my life was that if there was something I was remotely interested in, there seemed to be a club for it. I ended up signing up for six clubs at the Activities and Involvement Fair ranging from academics to fitness to community service. At first, I seemed to be able to balance 15 credits and seven extracurricular activities; but as soon as midterms hit, I realized it was going to be impossible to be involved in everything.

During Week 6 of my first semester in college, I called my mom in a panic. That week I had three exams and a ton of meetings for all of the clubs I was involved with. I have always had really bad test anxiety, so my mom suggested I take a step back from some of the organizations I was involved with and focus on just a few. I realized she was right and after that phone call, I created a pro-con list for each activity I was involved in.

I decided to try to stay involved in the American Marketing Association because marketing is one of my majors and I had already paid the dues for that year. But I still wanted to be involved in something that wasn’t necessarily academic. Because I attended Catholic school, I was required to do a certain amount of community service hours every year; but usually I went beyond the minimum amount. I realized in that moment that I needed to be involved in some sort of community-service club.

During my junior year of high school, I attended a leadership camp for the Alex’s Lemonade Stand Foundation and quickly grew passionate about finding a cure for childhood cancer. When I saw that Bloomsburg had a Colleges Against Cancer chapter, I knew that this club would be perfect for me. During the summer before I started at BU, my grandma was diagnosed with Stage 3 cancer so I thought that this was the perfect club for me.

I was pretty active in CAC my first two semesters of college, however, decided not to be involved any more during my sophomore year. I had joined Delta Phi Epsilon in my second semester and became the community service chair for them, so I wanted to put all of my passion into that.

While I believe that being involved on campus and in the community is an important part of being a student, I think it’s more important to find a few activities you really enjoy and are able to put your time, energy and passion into. As college students, we are often running around like chickens with no heads; but the friendships, soft skills, and resume boost you gain from being involved on campus is truly worth the stress.

Bloomsburg University has so many opportunities for you to get involved and leave your mark; and I really encourage you to get involved as early on as possible. The earlier you get involved — the more positive experiences you’ll get out of it.

Don’t be afraid to try something new and get out of your comfort zone. Even if you don’t think a club or organization is right for you, try it out and see how you feel. You never know the amazing things that could come out of it.

— Kim Oaster, senior mass communications and marketing dual major #HuskyLife

Friday, November 21, 2014

Seeing my future come into focus


College is nothing like high school, I actually remember being there forever and wanting to leave. If I could, I would stay in college for at least a couple more years (and never get older of course).

High school is as static as it gets, not a whole lot changes. College is very dynamic, you never know what the next day has in store for you. You hear people tell you that time flies, but that doesn’t seem more true than anywhere but college.

This month is going to be full of adventure and opportunities for me. Today, the Career Development Center organized a career fair with a room full of different companies from UPS, Fastenal, and Crayola where you could walk around and network and hand out resumes to. Since I worked at Fastenal as a sales-trainee over the summer, I talked to the district manager about getting some hours over winter break. Not only was he excited for me to come back and work at the Milton location, but he also wanted me to work at the Bloomsburg Fastenal next semester.

This just shows you that you should always work your hardest and even if you need to leave a company for any reason, you should never burn any bridges with anyone. You never know when you might need a job in the future or a few hours to make some extra cash. Students from my Advanced Professional Sales class went to talk to UPS to thank them for funding some of our trip to Orlando, FL to the International Collegiate Sales Competition (ICSC). We talked about careers in sales and how much they love their jobs because they get paid to talk to people and create relationships. They also gave us some advice about interviewing and resume tips.

The ICSC was the most amazing experience I have encountered during my years here at Bloomsburg. The ICSC consisted of two competitions, one was the Tom James role play and the other was a Sales Management Case competition. I competed in the Sales Management Case competition, because soon I will be going to New Jersey for another sales competition.

We arrived in Florida on Thursday and immediately went to the opening ceremony and registration. At 7:30 p.m. that night, my partner and I were given our case where we had 18 hours to creating a presentation. We immediately went back to the hotel and plugged the flash drive that they gave us and stared terrified and immediately stressed at the 12 pages of information.

We were given a scenario of a real company that was fictitiously struggling and we had to come up with an idea to help them get back on their feet and present it to two people from companies that were sponsoring the event and the third person that was from the actual company the case was about. We researched and brainstormed and paced up and down all night and day to finish this presentation. 

We had to hand in our PowerPoint by 1 p.m. Friday. It was getting down to the wire, we were scrambling to get this presentation finished but we did. We had to present our ideas to the judges without any practice. We went in there and nailed it! Luckily, we got to see our judges later that day and talk to them about how they think we did. I got the most encouraging feedback I have ever received in my life. The feedback I got from the judges actually made me 110 percent sure that I was going in the right path for my future. The experience was something that I couldn’t have gotten anywhere else.

A total of six of us (including our professor) went to Orlando for this competition, Jordan Barnett and Amanda Leshko competed in the role play competition and Austin Schwarts was an alternate if anything had happened to any one of us. Even if you were an alternate coming to this competition, the companies that were at the career fair there wanted you. Students aren’t invited to these competitions “just because,” you are invited because you have a passion for sales and you are good at.

Dr. Favia picked a great group to go to the competition this year. Anthony Furjanic and I did not place in the top four out of the 21 schools that competed in the case competition but we definitely made an impression on people from industry. Jordan made it to the second round and also made a good impression on some of the judges. Amanda did an amazing job and made it to round three where she was in the top sixteen out of 84 students. We definitely put a good word out about Bloomsburg University because different companies introduced themselves to Dr. Favia and wanted to make connections with her and our University. Overall the trip was an amazing experience and we couldn’t have done it without Dr. Monica Favia, thank you!

Another opportunity I couldn’t have been able to have without Dr. Favia, is an interview with ADP. She encouraged us to talk to a recruiter from APD about a month and a half ago to get some information about the company to see if we would be interested in working there. After meeting with the recruiter, we emailed her our resumes and gained a brief phone interview and an in-office interview.

At ICSC, when we walked around the job fair, we pretty much had mini interviews with each company that we talked to. Some of them asked me questions that I was prepared for and others asked me some that I wasn’t so that helped me prepare for next week. Another way that helped teach me how to interview, were the Professional U sessions that the University organizes. They are extremely informative and you learn something new every time.

Along with my interview next week, I will be going to another sales competition in New Jersey where I will be participating in the role play competition. At this competition we will have to sell ADP in various scenarios in various rounds. This competition will also have a career fair where I can market myself to potential businesses around the US.

My second to last semester has most definitely flown by with the blink of an eye. The most I can do is to get out as much as possible from my experiences as I can and learn as much as I can before I get thrown out into the real world. My advice to you, is to take advantages of the opportunities that surround you every single day. Don’t put something off or push great opportunities to the side, you never know when you might get them again and when they do, they will be gone in a blink of an eye.

— Chelsea Underhill, senior marketing major #HuskyLife

Wednesday, November 12, 2014

3 organizations I wish I would have joined


Bloomsburg has so many opportunities for absolutely anyone on campus with any interest. If there isn’t something for you, it is extremely easy to create your own club! I was lucky enough to discover Program Board and it has most definitely opened an infinite amount of doors for my future, but there a few other organizations on campus that I wish I would have joined.

When I was in high school and looking at colleges, I was planning on being a nurse. I never in my wildest dreams would have predicted that in three years from my senior year, be a senior majoring in the business field, let alone being a marketing major but that is exactly where I am now and I wouldn’t change it for the world. But when I was in high school, there was a club called Phi Beta Lambda, which stands for Future Business Leaders.

If I would have known that I would be where I am today when I was in high school, I would have joined that club in a heartbeat. As a freshmen, I had no idea what I was getting into, how much time I would have on my hands, or any idea what Bloomsburg had to offer. I was very narrow minded and that is one of my biggest regrets.

After my three years here, I wish I would have joined this club for a couple of reasons; it’s a resume booster, it is a national business organization recognized throughout the country, and holds fundraisers, guest speaker events and meet the alumni events. This club would have been great for expanding my network and would have expanded my knowledge about the campus and what Bloomsburg has to offer for after I graduate. If I had the opportunity to meet alumni, I’m sure I would be hearing a lot of the advice I am now giving you.

Another organization that I wish I would have joined is the American Marketing Association (AMA). AMA is a professional association for individuals and organizations teaching and developing marketing knowledge worldwide. This club could have given me a great opportunity to really expand and grow my knowledge of the ever changing marketing world. This club could have given me a leg up on some applicants that I will be competing with for jobs. They say it’s all about who you know in the business world and the more connections you make and the wider your network, the more doors will be open for you in the future.

They also get the opportunity to go to the International Collegiate American Marketing Association Conference where you can take your marketing skills to the next level by learning from and interacting with current marketing professionals from all over the country. At the conference there would be presentations that are given about current market trends, how to get a career in marketing, and the constant change of marketing. This would have been an amazing resume booster and a great opportunity for anyone in marketing.

The past two organizations I talked about were very similar in how they could benefit me and were geared more toward something that would have increased my knowledge in the field of business, but my third organization is a bit different. I would have loved to join the dance ensemble. Now you’re probably thinking, “What in the world does that have to do with your major and can you even dance?”

Good question! No, I have never tried dancing in my entire life, but I love the Step Up movies and wish I could own those skills that they have and dance like no one but yet everyone is watching! *snaps fingers and strikes a sassy pose* Another reason is because a couple of my friends were part of the dance ensemble and I would have loved to have something other than classes that we can all have fun at. Don’t get me wrong, dance is a lot of hard work and takes a lot of time and effort, but it sounds like a lot of fun too!

Okay, okay if you want to hear about the resume side of things and how it can benefit you, then here it is. When you join the dance ensemble, you are joining a team, you need to learn discipline, time management skills, teamwork, reliability, and confidence. I recently had a practice phone interview with a company that I might be working for after I graduate and she explained to me how I should answer the question, “Why do I want to be a sales person?”

She told me to think about the sports that I was in and talk about those abilities that I possessed and whip them out for the kill! She also told me that bringing up any inspiring stories that you may have from doing some sort of sport or activity. Since I have never had a single dance lesson in my life, I’m sure there are plenty of obstacles I could have brought up during an interview that I could have overcame.

All in all, joining any sort of club or organization on campus can expand you knowledge, network, and skills and abilities that can be helpful for the future. Don’t’ be afraid to try new things or meet new people. Remember, college is one of the biggest opportunities you will ever have to try out hundreds of new and exciting things. Like I said before, I had no idea I would be in the position that I am today, the future is always changing, don’t hold back, take a deep breath, and go for it!

— Chelsea Underhill, senior marketing major #HuskyLife

Friday, August 29, 2014

Getting on board


Before I came to Bloomsburg University, I mentally prepared myself for being constantly busy with studying and reading the thickest books I have ever seen in my life. High school made me honestly a little scared of all the work that would have to be put into college.

On top of being bombarded with school work, I was very shy and lacked a lot of self-confidence. Moving to somewhere new and bring surrounded by brand new people made me extremely nervous.

After my first couple of weeks of meeting everyone who lived on my floor and adjusting into the college life, I became much more relaxed and confident. I met an upperclassmen named Rob who happened to be a chair member of Program Board. He was the Special Events chair, which meant that he brought all of the mentalists, hypnotists, comedians, and magicians.

After days of Rob bugging me to go to one of their general meetings, I finally went. The students were very welcoming and seemed to really know their stuff. Now, I was still in the mindset of college being super busy and not having any free time, so I waited an entire semester before I actually started going to Program Board events.

The first event that I attended was "Midnight Came Early." When I first walked onto the quad I was handed a t-shirt and greeted with a warm smile and "Welcome! Thank you for coming to help us out today!" The night started out with four different inflatables from an obstacle course to a laser tag maze!

The entire quad was filled with students from the moment the event started until the event was over. Once it started to get dark, we had about 20 tables on the front half of the quad with candles and bingo chips on each table. Students could buy up to six bingo cards for 25 cents a card and win up to $350 in cash!

After Bingo was over, hundreds of students were lined up to get free pizza! I found out later that Program Board buys more than 100 pizzas from four different local pizza places downtown Bloomsburg once a month and every student with a BU student ID gets as much free pizza as they want.

The next day I talked to Rob and asked him why we do these sort of events for students. He responded with, "We do these events so students can have an alternative to underage drinking, and so students can feel welcome here at Bloomsburg University." The very next meeting, I signed up for every committee within Program Board and have been in love with it ever since.

As a marketing major, getting to know different people and networking is a huge part of being successful for the future. You never know who you are going to meet, that person might end up helping you gain a future job. Program Board has opened so many doors and created an infinite amount of opportunities for me.

For example, I met a student who encouraged me to come to a conference where people from different businesses come and talk about what they have to offer and about their company. After the conference I left with a part-time job offer as a sales trainee at Fastenal where I worked over the summer.

I have also made a lot of connections with people that are involved in marketing at conference where we go to watch entertainers try to convince us to bring them to our college. Those entertainers work with people that market them to students all over, and to experience something like that opened a new path of marketing for me.

Program Board is a very diverse organization, which in turn attracts a variety of students. We offer a little bit of something for everyone. You get to work with a lot of people who love their jobs and love working with other people. Program Board helps you learn how to work in a team in a relaxed and fun environment. Program Board plans and coordinates a lot of programs for students that require leadership and prioritization skills which you can learn and apply to school or to a future or current job.

At the end of each year, Program Board puts together a banquet to recognize the general members for their hard work. Many students have come forward during the banquets to talk about how Program Board really helped them come out of their shell. I remember one year, someone came up to me and said, "Before Program Board, I would sit in my room over the weekend while my roommates went out to party. Now, all of my weekends are full of fun and exciting events! My roommates are jealous of all of the fun I am having and want to start coming to the events with me."

Program Board has eight different committees: films, dance, travel, bingo and games, special events, hospitality, public relations, and sound stage. If you are interested in all things music, you can join the sound stage committee. If you organized every single dance in high school and that is your passion, dance committee is for you. If you are interested in marketing and love to travel places, you can join travel and public relations committee. If you just want to make friends and have a lot of free time on your hands, you can always sign-up for every single committee that we have.

— Chelsea Underhill, senior marketing major #HuskyLife